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BD (Becton, Dickinson and Company) Associate Director - R&D Communications & Change Management (HYBRID) in Franklin Lakes, New Jersey

Job Description Summary

The R&D Communication & Change Management role supports the Chief Technology Officer, Central R&D organization, and the R&D Leadership Team across core internal communication and change management efforts.

Job Description

We are the makers of possible

BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.

We believe that the human element, across our global teams, is what allows us to continually evolve. Join us and discover an environment in which you’ll be supported to learn, grow and become your best self. Become a maker of possible with us.

Role Overview

The Associate Director, R&D Communications supports the EVP, Chief Technology Officer (CTO) and Central R&D organization. This includes key internal communication and change management efforts as well as external communications, storytelling and opportunities to position BD as an innovative leader in MedTech. This role involves a high degree of visibility and frequent interaction with cross-functional stakeholders and leadership in corporate functions and business units.

This role reports to the Vice President, Global R&D Productivity and Research Center Ireland, with dotted line reporting to Corporate Communications. This role will operationally be aligned with the R&D Leadership Team, including the CTO.

Primary Responsibilities

Executive Team Communications and Change Management

  • Work in partnership with the CTO and R&D leadership team to create and execute executive and internal engagement and communication strategy to communicate company goals, R&D and innovation priorities, and reinforce cultural aspirations.

  • Understand and deploy change management strategies where needed that maximize associate adoption and participation globally.

  • Create and build communications calendar and execution plans, coordinate communications across the function.

  • Develop and maintain ongoing management of effective communications vehicles. Define and implement strategies that keep these channels fresh while further activating them in innovative and novel ways.

  • Leverage analytics to understand and drive insights into the organization regarding change transformation efforts.

  • Partner with the Corporate Communications team to develop communications strategies and materials for high-impact programs.

  • Interview subject matter experts and write or develop communications content for electronic vehicles, face-to-face forums and other channels and venues, while following BD Brand guidelines.

Internal communications, associate engagement and advocacy

  • Develop, manage, execute, and champion R&D-wide internal communications and change management strategies and tactics that drive associate engagement through enhanced awareness and understanding of business priorities and key initiatives.

  • Support sensitive organizational and transformation initiatives.

  • Support communications and engagement in Inclusion & Diversity initiatives, as well as other corporate cultural priorities, in alignment and partnership with ID&E, R&D HR and leadership team.

  • Design and ensure smooth execution of key R&D recognition and communication forums, including large events and smaller group forums. Recommend ways to evolve or transform these efforts for more impactful execution and best use of resources.

  • Serve as liaison between the function and Corporate Communications to ensure alignment, sharing of best practices and appropriate inclusion of R&D content within companywide communications.

  • Establish mechanisms for monitoring and measuring the value, impact and outcome of communication and change management initiatives, and proactively adjust approach as needed based on metrics.

  • Research, write, edit and publish content for communication vehicles including intranet, town halls, video scripts, emails, presentations, talking points, Q&As and others. Serve as manager of the R&D intranet site and community manager of the R&D Viva Engage group.

External communications & executive visibility

  • Partner with Corporate Communications on executive visibility and thought leadership efforts for CTO, including supporting the development of media and conference briefing materials and staffing needs for select events as determined by Corporate Communications..

  • Ability to develop external digital content (blogs, videos, social media and/or other company-owned media) and storytelling for executive and company channels that positions BD as an innovation thought leader. Experience customizing content and creating clear direction for content pillars and channels.

  • Support site communications for R&D locations to inform key stakeholders of our efforts and contributions locally, in partnership with Corporate Communications.

  • As appropriate, work with Corporate Communications and BU communications teams to support the development and implementation of an R&D angle for storytelling around key product launches that align to the company’s key growth platforms.

Social Media Management

  • Support the CTO’s social media strategy by advising on suggested content and strategic use of channels.

  • Develop, manage, and implement organic social media content (including videos, posts, etc.) that highlights key innovations and positions BD’s MedTech leadership.

  • Draft copy and optimize hashtags as needed.

Minimum Qualifications

  • Bachelor’s Degree required – preferably in Communications, Journalism, Marketing, Public Relations, Business or related field.

  • Minimum 8-10+ years professional experience required preferably in a corporate environment.

  • Experience in a large, public global corporation required, with pharmaceutical or health care industry experience highly preferred or relevant regulated industry.

  • Proven track record working in a matrixed organization. Stakeholders range from regulatory, quality and legal to HR and businesses.

  • Experience integrating with multiple areas of corporate communications to ensure alignment between R&D functional needs and BD corporate strategy. Internal, culture, executive and organizational communications experience needed and some external communications preferred.

  • Executive presence and ability to effectively communicate to Senior Leadership and engage across multiple levels within R&D and across BD.

  • Must possess native or native-level written, oral and interpersonal communications skills in English.

  • Strong presentation skills and ability to effectively work across multiple communication vehicles (presentations, video, intranet, etc.).

  • Strong business acumen and broad knowledge of industry best practice. Ability to understand relevant data and turn it into key informational strategies.

  • Strong communication skills – ability to take complex and technical data and information – and develop appropriate and simplified messaging and communication vehicles that allows the audience to “know, feel and do” against the intended objectives.

  • Strong and effective project management skills.

  • Willingness to challenge and present alternative options for consideration.

  • Must be a strong editor and proofreader, with strong attention to detail.

  • Ability to manage and support sensitive organizational changes with the utmost discretion.

  • Experience in internal and organizational communications, and experience in external communications/public relations highly preferred.

  • Experience in social media, web and other digital communications technologies and tools.

  • Expertise in AP Style writing highly preferred.

Primary Work Location and Additional Considerations:

  • USA NJ - Franklin Lakes

  • We are interested in every qualified candidate who is eligible to work in the United States. However, we are not able to sponsor Visas' at this time.

  • We are interested in every qualified candidate who is eligible to work in the United States. However, we are not able to provide Relocation assistance at this time. (maybe possible for the right candidate).

  • We encourage Candidates near our BD Location of: USA NJ - Franklin Lakes to apply for this Hybrid role.

  • This is a Hybrid role that requires you to be at your assigned worksite 3 days out of the week and up to 2 days from home. Local policies may apply. BD may change your work arrangement based on business needs..

For certain roles at BD, employment is contingent upon the Company’s receipt of sufficient proof that you are fully vaccinated against COVID-19. In some locations, testing for COVID-19 may be available and/or required. Consistent with BD’s Workplace Accommodations Policy, requests for accommodation will be considered pursuant to applicable law.

Why Join Us?

A career at BD means being part of a team that values your opinions and contributions and that encourages you to bring your authentic self to work. It’s also a place where we help each other be great, we do what’s right, we hold each other accountable, and learn and improve every day.

To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of health. At BD, you’ll discover a culture in which you can learn, grow, and thrive. And find satisfaction in doing your part to make the world a better place.

To learn more about BD visit  https://bd.com/careers

Becton, Dickinson and Company is an Equal Opportunity/Affirmative Action Employer. We do not unlawfully discriminate on the basis of race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, or any other protected status.

PDN

Primary Work Location

USA NJ - Franklin Lakes

Additional Locations

Work Shift

Becton, Dickinson and Company is an Equal Opportunity/Affirmative Action Employer. We do not unlawfully discriminate on the basis of race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, or any other protected status.

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